OVR/EZ Creative Branding Agency Identity Design
OVR/EZ, founded in 2023, is a creative agency that intertwines simplicity with innovation. Inspired by the relationships around us, our ethos, 'People First, Impact Always,' reflects in our approach to branding. We create spaces where brands become welcoming homes, emphasizing compassion and strength. Our visual identity, marked by a unique color palette and soft, approachable design, stands distinct yet harmonious, avoiding overpowering the diverse clients we represent. Key elements include memorable trademarks, dynamic typefaces that suggest movement, and modern, unexpected layout orientations. Our use of abstract art balances sophistication with a crafty edge, ensuring our style remains flexible and adaptable across various touchpoints. OVR/EZ represents a blend of intentionality, practicality, and a commitment to crafting resonant brand experiences in a noisy digital landscape.